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Case Studies
We use a consultative approach to offer the best methodology, tools and team for deriving actionable insights from online content and conversations to answer our clients’ business questions. Here are some practical examples of our work and customer success stories. Click through on each project to download the case study.
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Audience Analysis China Chinese (Mandarin) Competitor Analysis Luxury Social Listening Topic AnalysisCross-Generation Brand Perception Analysis for a Luxury Label
How our social data-driven perception analysis helped a multinational FMCG brand inform product innovation, outreach strategy and marketing.
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Analysis of Market Maturity and Consumer Perception of Clean Label Foods
How our social data-driven perception analysis helped a multinational FMCG brand inform product innovation, outreach strategy and marketing.
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Brazil English Entertainment German Germany Hindu India Japan Japanese Portuguese Sentiment Analysis Social Listening UKAttitudinal Analysis of Streaming Platforms Across Five Markets
How multilingual social listening helped a streaming service platform assess key advocacy drivers for rival SVOD platforms in target markets.
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An Agile Approach To Developing Customer Personas
How we helped MAPFRE capture the true voice of their target customers by developing an agile research solution that integrated different research techniques.
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Optimising Resonance through Customer Personas
How we helped a laboratory equipment manufacturer develop customer personas to improve resonance with consumers in China, Korea and Japan.
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Competitor Analysis France French Gaming German Germany Japan Japanese Sentiment Analysis Social ListeningMulti-Market Analysis for a Gaming Console Company
How we assessed consumers’ attitudes towards the supply disruptions affecting the launch of our client’s gaming console across three markets.
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Purchase Journey Mapping for a Luxury Fashion Label
How our topic and competitor analysis supported an American luxury fashion company's go-to-market strategy in China.
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Optimising Female Empowerment Messaging in China
How we used social listening to help a US-based luxury fashion label grasp the perception of gender equity in China.
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Understanding Male Grooming Trends in China
How we helped a skincare and beauty brand gain a complete overview of China’s grooming sector and its consumers.
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Audience Analysis France French German Germany Japan Japanese Social Listening Technology White Space MappingWhite Space Analysis of the Edutainment Space
How we helped our technology client assess market opportunities in the education space across France, Germany and Japan.
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Micro-Influencer Identification for a CBD Ecommerce Platform
How we helped a CBD ecommerce platform develop and execute an effective and compliant social media marketing strategy.
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Attitudinal Analysis of China’s B2B Auto Audio Audiences
How we helped a US-based manufacturer of audio equipment understand the attitudes towards car audio systems in China and Japan.
