Our Head of Pharma Insights, Abhinab Bhanja, was interviewed by Reuters Events Pharma on the potential of social media to enhance existing RWD (Real-World Data) sources and to offer altogether new insights in rare disease and beyond.
Reuter Event Pharma’s reporter, Andrew Stone, also spoke to Sathyaraj Aasaithambi from Novartis and Steve Reeves from Ipsos Healthcare.
Find the article here.
With a background in PR, communication and journalism, Moa heads up Convosphere’s content marketing, blog and social media channels.
Before joining Convosphere, Moa worked as a PR and brand consultant for agencies including The Future Laboratory, LS:N Global, Canvas8 and Stylus, with a focus on packaging, retail and technology trends in the UK and Scandinavia.