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MRS & The Social Intelligence Lab: What role can social data play in market research?

Convosphere will be attending the event, “What role can social data play in market research?”, hosted by the MRS Data Analytics Council and The SI Lab. This event will spotlight the role of social data analysis in uncovering insights into consumer behaviour and market trends. Our insight specialist, Mariko Suzuki, will join a panel of experts to explore the intricacies of social listening, discuss how social data aligns with, and compares to, other research methods. The panel will also be sharing ideas about best practices for harnessing social insights in market research.