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The Social Insights Academy
Training Webinar | Session 1

Influencer Marketing in Pharma & Healthcare

Presented by :

Jackie Cuyvers

CEO, Convosphere

Paul Brothers

COO, Convosphere

Influencer marketing is rapidly growing, offering businesses a powerful way to connect with target audiences. The pharmaceutical industry is embracing this trend, with brands and Med Affairs teams focusing on Key Online Influencers (KOIs), including HCPs, to build trust and engage with consumers and patient groups.


In an ever-evolving healthcare landscape, it’s crucial for pharma companies to ensure their research and engagement investments are effective. Finding the right KOIs and crafting successful marketing strategies require careful planning. How can pharma companies prioritise correctly?


Join our CEO, Jackie Cuyvers, in this webinar to learn how to identify, map, and engage the right KOIs for your marketing needs and leverage influencer collaboration for maximum ROI.

Key Learnings & Takeaways

Discover the secrets to identifying the right Key Online Influencers (KOIs).

Maximise ROI with effective influencer collaboration strategies and measurement techniques.

Explore the most popular social media platforms for influencer engagement.

Utilise advanced tools for efficient influencer and audience analysis.

Submit your details to watch the webinar on demand to learn how to leverage influencer marketing in pharma & healthcare.

The Social Insights Academy
– about the webinar series

Our  interactive webinar series is designed to help in-house research & analysis teams stay ahead of the curve in marketing and social insights.


With expert advice, hacks and hands-on guidance, each training session is focused on a key business area and features best practices to help you and your team gain valuable knowledge on how to leverage the power of big data, social intelligence and digital insights. Want to be the first to know about upcoming sessions? Sign up today!

Here to Support Your Digital Research and Social Listening Needs

Enhance your in-house research capabilities with our tailored integration services, designed to complement and elevate your existing team’s expertise. Whether it’s specialised assistance in localising queries, developing analytical frameworks, or providing multilingual analysis support, we’re equipped to help.

We also offer upskilling opportunities tailored to your needs in social listening and market research. These are perfect for teams looking to receive custom training, tool recommendations, or develop cutting-edge strategies and dashboards.

Ready to transform your approach to digital research and social listening? Contact us today to discover how we can adapt our expertise to your unique challenges.