{"id":19856,"date":"2021-01-07T11:26:07","date_gmt":"2021-01-07T11:26:07","guid":{"rendered":"https:\/\/convosphere.com\/?page_id=19856"},"modified":"2022-12-16T09:42:11","modified_gmt":"2022-12-16T09:42:11","slug":"mode-schoenheit","status":"publish","type":"page","link":"https:\/\/convosphere.com\/de\/mode-schoenheit\/","title":{"rendered":"Mode &#038; Sch\u00f6nheit"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row enable_gradient=&#8220;yes&#8220; css=&#8220;.vc_custom_1671183704833{padding-top: 150px !important;padding-bottom: 150px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220; gradient_bg=&#8220;-webkit-linear-gradient(65deg, rgb(0, 163, 178) 0%, rgb(39, 104, 158) 100%)&#8220; responsive_css=&#8220;padding_top_medium:100px|padding_bottom_medium:20px&#8220;][vc_column enable_content_animation=&#8220;yes&#8220; ca_init_scale_x=&#8220;1&#8243; ca_init_scale_y=&#8220;1&#8243; ca_init_scale_z=&#8220;1&#8243; ca_init_opacity=&#8220;0&#8243; ca_an_scale_x=&#8220;1&#8243; ca_an_scale_y=&#8220;1&#8243; ca_an_scale_z=&#8220;1&#8243; ca_an_opacity=&#8220;1&#8243; align=&#8220;text-center&#8220; offset=&#8220;vc_col-md-offset-1 vc_col-md-10&#8243; ca_duration=&#8220;1200&#8243; ca_delay=&#8220;150&#8243; ca_init_translate_y=&#8220;81&#8243; ca_init_rotate_z=&#8220;2&#8243; css=&#8220;.vc_custom_1601028603319{margin-top: -50px !important;}&#8220;]<style>.ld_fancy_heading_69f3a1456e616 h1{color:rgb(255, 255, 255);}.ld_fancy_heading_69f3a1456e616 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a1456e616\">\n\t<h1 class=\"lqd-highlight-underline lqd-highlight-grow-left h1\" data-fittext=\"true\" data-fittext-options='{\"compressor\":0.5,\"maxFontSize\":\"currentFontSize\",\"minFontSize\":\"35\"}' data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-lines .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"lines\"}'><span class=\"ld-fh-txt\"> <b>Mode &amp; Sch\u00f6nheit<\/b><\/span><\/h1><\/div><style>.ld_fancy_heading_69f3a1456edd5 p{font-size:21px;line-height:1.764em;color:rgba(255, 255, 255, 0.599);}@media (min-width: 768px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } @media (min-width: 992px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } @media (min-width: 1200px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } .ld_fancy_heading_69f3a1456edd5 p {margin-bottom:3em !important;  } @media (min-width: 992px) { .ld_fancy_heading_69f3a1456edd5 p {margin-top:0px !important; margin-bottom:20px !important;  }  } .ld_fancy_heading_69f3a1456edd5 .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 768px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } @media (min-width: 992px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } @media (min-width: 1200px) { .ld_fancy_heading_69f3a1456edd5 p {padding-top:0px !important; padding-bottom:0px !important;  }  } .ld_fancy_heading_69f3a1456edd5 p {margin-bottom:3em !important;  } @media (min-width: 992px) { .ld_fancy_heading_69f3a1456edd5 p {margin-top:0px !important; margin-bottom:20px !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a1456edd5\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-lines .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"lines\"}'><span class=\"ld-fh-txt\"> <span style=\"font-weight: 400\">Wir sind Experten darin, Erkenntnisse zu gewinnen, die Marken ben\u00f6tigen,<br \/>\n<\/span><span style=\"font-weight: 400\">um einen Schritt voraus zu sein &#8211; selbst in einer Branche, die so dynamisch und schnelllebig ist wie Mode &amp; Sch\u00f6nheit.<\/span><\/span><\/p><\/div><style>.ld_button_69f3a1456f2ce .btn-icon{color:rgb(255, 255, 255);font-size:30px;width:60px !important;height:60px !important;}.ld_button_69f3a1456f2ce:hover .btn-icon{color:#0b1c47;}.ld_button_69f3a1456f2ce.btn-icon-solid .btn-icon{background:rgba(255, 255, 255, 0);}.ld_button_69f3a1456f2ce.btn-icon-solid:hover .btn-icon{background:rgba(255, 255, 255, 0.7);}.ld_button_69f3a1456f2ce:hover{color:rgba(255, 255, 255, 0.7);}.ld_button_69f3a1456f2ce:hover .btn-txt{background:-webkit-linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);background:linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);}.ld_button_69f3a1456f2ce:hover:not(.btn-icon-solid) .btn-icon i{background:-webkit-linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);background:linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);}.ld_button_69f3a1456f2ce.btn-icon-solid .btn-icon .btn-gradient-bg-hover{background:-webkit-linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);background:linear-gradient(to right, rgba(255, 255, 255, 0.7) 0%, rgba(255, 255, 255, 0.51) 100%);}.ld_button_69f3a1456f2ce{color:rgb(255, 255, 255);font-size:19px !important;letter-spacing:0.025em !important;}.ld_button_69f3a1456f2ce.btn .btn-txt, .ld_button_69f3a1456f2ce.btn .btn-txt{color:rgb(255, 255, 255);background:none;text-fill-color:currentcolor !important;-webkit-text-fill-color:currentcolor !important;background-clip:border-box !important;-webkit-background-clip:border-box !important;}<\/style><a href=\"#\" class=\"btn btn-naked btn-gradient btn-icon-block btn-icon-top btn-icon-custom-size btn-icon-circle btn-icon-solid btn-icon-ripple ld_button_69f3a1456f2ce\" data-localscroll=\"true\" data-localscroll-options=\"{&quot;scrollBelowSection&quot;:true,&quot;scrollSpeed&quot;:&quot;300&quot;}\">\n\t<span>\n\t\t\n\t\t\t\n\t<span class=\"btn-icon\"><span class=\"btn-gradient-bg btn-gradient-bg-hover\"><\/span><i class=\"icon-ion-ios-arrow-down\"><\/i><\/span>\t\t\t<\/span>\n<\/a>\n[\/vc_column][\/vc_row][vc_row css=&#8220;.vc_custom_1597838406506{padding-top: 50px !important;padding-bottom: 50px !important;}&#8220; responsive_css=&#8220;padding_top_medium:50px|padding_bottom_medium:50px&#8220;][vc_column offset=&#8220;vc_col-md-7&#8243;]<style>.ld_fancy_heading_69f3a1456f76b p{font-size:23px;line-height:1.5em;}@media (min-width: 992px) { .ld_fancy_heading_69f3a1456f76b p {margin-right:15% !important;  }  } .ld_fancy_heading_69f3a1456f76b .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 992px) { .ld_fancy_heading_69f3a1456f76b p {margin-right:15% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a1456f76b\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-lines .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"lines\"}'><span class=\"ld-fh-txt\"> <\/p>\n<h2><span style=\"font-weight: 400\">Wie das mehrsprachige Social-Listening von Convosphere Ihrer Marke in Mode &amp; Sch\u00f6nheit helfen kann<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Keine Branche ist so trendsensibel wie Mode &amp; Sch\u00f6nheit. Aufgrund der Auswirkungen mobiler und sozialer Medien entstehen neue \u201eMust-Have\u201c -Stile und -Produkte schneller als je zuvor. Verbraucher treiben Trends kontinuierlich \u00fcber Instagram, Pinterest, TikTok und YouTube an. Um relevant zu bleiben, haben Marken keine andere Wahl, als mit benutzergenerierten Inhalten Schritt zu halten und ihre Marketing- und Kommunikationsstrategien st\u00e4ndig neu zusammenzustellen und anzupassen.<\/span><\/span><\/p><\/div>[vc_empty_space height=&#8220;50px&#8220;][\/vc_column][vc_column offset=&#8220;vc_col-md-5&#8243;][vc_empty_space height=&#8220;50px&#8220;]<style>.vc_accordion_69f3a1456fdf6 .accordion-title{font-size:17px;line-height:1.5em;}.vc_accordion_69f3a1456fdf6 .accordion-title a{color:#0b1c47;}.vc_accordion_69f3a1456fdf6 .active .accordion-title a{color:#39b9bf;}.vc_accordion_69f3a1456fdf6 .accordion-title a, .vc_accordion_69f3a1456fdf6 .accordion-item{border-color:rgba(0, 0, 0, 0.1);}<\/style><div class=\"accordion accordion-md accordion-title-underlined accordion-expander-left vc_accordion_69f3a1456fdf6\" id=\"vc_accordion_69f3a1456fdf6\" role=\"tablist\" aria-multiselectable=\"true\">\n\n\t<div class=\"accordion-item panel  active \">\n\n\t\t<div class=\"accordion-heading\" role=\"tab\" id=\"heading_ld-1597838216928-6d666a67-155b\">\n\t\t\t<h4 class=\"accordion-title\">\n\t\t\t\t<a class=\"\" data-toggle=\"collapse\" data-parent=\"#vc_accordion_69f3a1456fdf6\" href=\"#ld-1597838216928-6d666a67-155b\" aria-expanded=\"true\" aria-controls=\"ld-1597838216928-6d666a67-155b\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\tEinblicke in die Zielgruppe\n\t\t\t\t\t\t\t\t\t\t<span class=\"accordion-expander\">\n\t\t\t\t\t\t<i class=\"fas fa-chevron-down\"><\/i>\n\t\t\t\t\t\t<i class=\"fas fa-chevron-up\"><\/i>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t<\/h4>\n\t\t<\/div>\n\n\t\t<div id=\"ld-1597838216928-6d666a67-155b\" class=\"accordion-collapse collapse in\" role=\"tabpanel\" aria-labelledby=\"heading_ld-1597838216928-6d666a67-155b\">\n\t\t\t<div class=\"accordion-content\">\n\t\t\t<p>[vc_column_text]<span style=\"font-weight: 400;\">Mithilfe von Daten \u00fcber Verhaltensweisen und Einstellungen erstellen wir aussagekr\u00e4ftige Kundensegmente, die tiefere Einblicke in die Zielgruppen bieten, die f\u00fcr Ihre Marke oder Ihr Produkt von Bedeutung sind<\/span>[\/vc_column_text]<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"accordion-item panel  \">\n\n\t\t<div class=\"accordion-heading\" role=\"tab\" id=\"heading_ld-1597838237695-2f9da39a-1347\">\n\t\t\t<h4 class=\"accordion-title\">\n\t\t\t\t<a class=\"collapsed\" data-toggle=\"collapse\" data-parent=\"#vc_accordion_69f3a1456fdf6\" href=\"#ld-1597838237695-2f9da39a-1347\" aria-expanded=\"false\" aria-controls=\"ld-1597838237695-2f9da39a-1347\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\tInfluencer Marketing\n\t\t\t\t\t\t\t\t\t\t<span class=\"accordion-expander\">\n\t\t\t\t\t\t<i class=\"fas fa-chevron-down\"><\/i>\n\t\t\t\t\t\t<i class=\"fas fa-chevron-up\"><\/i>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t<\/h4>\n\t\t<\/div>\n\n\t\t<div id=\"ld-1597838237695-2f9da39a-1347\" class=\"accordion-collapse collapse\" role=\"tabpanel\" aria-labelledby=\"heading_ld-1597838237695-2f9da39a-1347\">\n\t\t\t<div class=\"accordion-content\">\n\t\t\t<p>[vc_column_text]<span style=\"font-weight: 400;\">Wir \u00fcberpr\u00fcfen die Authentizit\u00e4t von Influencern und digitalen Marktf\u00fchrern (Key Opinion Leaders = KOLs), um diejenigen zu identifizieren, die das Potenzial haben, Ihre F\u00e4higkeit zu maximieren, Ihre Markenbotschaft erfolgreich zu \u00fcbermitteln und Ihre Pr\u00e4senz zu verst\u00e4rken.<\/span>[\/vc_column_text]<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"accordion-item panel  \">\n\n\t\t<div class=\"accordion-heading\" role=\"tab\" id=\"heading_ld-1597838268793-cc41d363-2a7b\">\n\t\t\t<h4 class=\"accordion-title\">\n\t\t\t\t<a class=\"collapsed\" data-toggle=\"collapse\" data-parent=\"#vc_accordion_69f3a1456fdf6\" href=\"#ld-1597838268793-cc41d363-2a7b\" aria-expanded=\"false\" aria-controls=\"ld-1597838268793-cc41d363-2a7b\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\tWettbewerbsanalyse\n\t\t\t\t\t\t\t\t\t\t<span class=\"accordion-expander\">\n\t\t\t\t\t\t<i class=\"fas fa-chevron-down\"><\/i>\n\t\t\t\t\t\t<i class=\"fas fa-chevron-up\"><\/i>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t<\/h4>\n\t\t<\/div>\n\n\t\t<div id=\"ld-1597838268793-cc41d363-2a7b\" class=\"accordion-collapse collapse\" role=\"tabpanel\" aria-labelledby=\"heading_ld-1597838268793-cc41d363-2a7b\">\n\t\t\t<div class=\"accordion-content\">\n\t\t\t<p>[vc_column_text]<span style=\"font-weight: 400;\">Wir bieten Experteneinblicke in die Marktposition als entscheidenden Bestandteil der Branchen-Ma\u00dfstabs-Analyse an. Unsere bew\u00e4hrte Wettbewerbs-Intelligenz-Analyse kann Ihnen dabei helfen, Wege zu finden, um Konkurrenten zu \u00fcbertreffen oder in einen neuen Markt einzutreten.<\/span>[\/vc_column_text]<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"accordion-item panel  \">\n\n\t\t<div class=\"accordion-heading\" role=\"tab\" id=\"heading_ld-1597838292451-fdfae3e3-2a63\">\n\t\t\t<h4 class=\"accordion-title\">\n\t\t\t\t<a class=\"collapsed\" data-toggle=\"collapse\" data-parent=\"#vc_accordion_69f3a1456fdf6\" href=\"#ld-1597838292451-fdfae3e3-2a63\" aria-expanded=\"false\" aria-controls=\"ld-1597838292451-fdfae3e3-2a63\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\tMarken-Tracking &amp; Leistung\n\t\t\t\t\t\t\t\t\t\t<span class=\"accordion-expander\">\n\t\t\t\t\t\t<i class=\"fas fa-chevron-down\"><\/i>\n\t\t\t\t\t\t<i class=\"fas fa-chevron-up\"><\/i>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t<\/h4>\n\t\t<\/div>\n\n\t\t<div id=\"ld-1597838292451-fdfae3e3-2a63\" class=\"accordion-collapse collapse\" role=\"tabpanel\" aria-labelledby=\"heading_ld-1597838292451-fdfae3e3-2a63\">\n\t\t\t<div class=\"accordion-content\">\n\t\t\t<p>[vc_column_text]<span style=\"font-weight: 400;\">Mit Milliarden von Datenpunkten, die abgefragt werden, kann Social-Listening Granularit\u00e4t von Daten und kausale Erkl\u00e4rungen f\u00fcr die Leistung einer Marke liefern. Unser Team verf\u00fcgt \u00fcber die Ressourcen, das Wissen und die Erfahrung, um Ver\u00e4nderungen in Ihrer Marke, Ihren Produkten und Ihrer Branche im Laufe der Zeit zu verfolgen und zu analysieren.<\/span>[\/vc_column_text]<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"accordion-item panel  \">\n\n\t\t<div class=\"accordion-heading\" role=\"tab\" id=\"heading_ld-1597838312335-9d2cc472-0b48\">\n\t\t\t<h4 class=\"accordion-title\">\n\t\t\t\t<a class=\"collapsed\" data-toggle=\"collapse\" data-parent=\"#vc_accordion_69f3a1456fdf6\" href=\"#ld-1597838312335-9d2cc472-0b48\" aria-expanded=\"false\" aria-controls=\"ld-1597838312335-9d2cc472-0b48\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\tDarstellung des Kundenerlebnisses\n\t\t\t\t\t\t\t\t\t\t<span class=\"accordion-expander\">\n\t\t\t\t\t\t<i class=\"fas fa-chevron-down\"><\/i>\n\t\t\t\t\t\t<i class=\"fas fa-chevron-up\"><\/i>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t<\/h4>\n\t\t<\/div>\n\n\t\t<div id=\"ld-1597838312335-9d2cc472-0b48\" class=\"accordion-collapse collapse\" role=\"tabpanel\" aria-labelledby=\"heading_ld-1597838312335-9d2cc472-0b48\">\n\t\t\t<div class=\"accordion-content\">\n\t\t\t<p>[vc_column_text]<span style=\"font-weight: 400;\">Kundenerlebnisse sind nicht linear und es gibt keine \u201eEinheitsl\u00f6sung\u201c. Wir erstellen ma\u00dfgeschneiderte, kategorien- oder markenspezifische Darstellungen von Kundenerlebnissen auf der Grundlage realer Daten von Verhaltensweisen und Einstellungen der Verbraucher.<\/span>[\/vc_column_text]<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>[vc_empty_space height=&#8220;50px&#8220;][\/vc_column][\/vc_row][vc_row enable_slideshow_bg=&#8220;yes&#8220; slideshow_effect=&#8220;scale&#8220; slideshow_images=&#8220;18120,18121,18122,18123,18131,18124&#8243; css=&#8220;.vc_custom_1602509314558{padding-top: 150px !important;padding-bottom: 150px !important;background-color: #bcbcbc !important;}&#8220; slideshow_delay=&#8220;2000&#8243;][vc_column][\/vc_column][\/vc_row][vc_row enable_gradient=&#8220;yes&#8220; css=&#8220;.vc_custom_1590761235589{padding-bottom: 65px !important;}&#8220; gradient_bg=&#8220;-webkit-linear-gradient(65deg, rgb(0, 163, 178) 0%, rgb(39, 104, 158) 100%)&#8220;][vc_column offset=&#8220;vc_col-lg-8 vc_col-md-6&#8243; responsive_css=&#8220;padding_top_medium:5px|padding_bottom_medium:5px&#8220; 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 }  } .ld_fancy_heading_69f3a145706b6 .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 992px) { .ld_fancy_heading_69f3a145706b6 h2 {margin-left:-150px !important;  }  } <\/style><div class=\"ld-fancy-heading mask-text ld_fancy_heading_69f3a145706b6\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-words .split-inner\",\"duration\":\"1200\",\"delay\":\"150\",\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"translateY\":100},\"animations\":{\"translateY\":0}}' data-split-options='{\"type\":\"words\"}'><span class=\"ld-fh-txt\"> Consumer behaviours and preferences<\/span><\/h2><\/div><style>@media (min-width: 992px) { .ld_spacer_69f3a14570a6a{height:38px};}<\/style>\n<div class=\"ld-empty-space ld_spacer_69f3a14570a6a\"><span class=\"liquid_empty_space_inner\"><\/span><\/div><style>.ld_fancy_heading_69f3a14570b74 p{font-size:21px;line-height:1.25em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f3a14570b74 p {margin-top:0px !important; margin-bottom:0px !important;  } @media (min-width: 992px) { .ld_fancy_heading_69f3a14570b74 p {margin-right:5% !important;  }  } .ld_fancy_heading_69f3a14570b74 .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f3a14570b74 p {margin-top:0px !important; margin-bottom:0px !important;  } @media (min-width: 992px) { .ld_fancy_heading_69f3a14570b74 p {margin-right:5% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a14570b74\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> <span style=\"font-weight: 400\">Das Erreichen der versierten Verbraucher von heute ist eine Herausforderung und es gibt keine Universalmethode. Unabh\u00e4ngig von ihrer Branche m\u00fcssen Marken erkennen, dass kulturelle Unterschiede und pers\u00f6nliche Werte das Verhalten und die Vorz\u00fcge der Verbraucher beeinflussen. Egal, ob Sie die Resonanz von Nachrichten verbessern, eine Nischenzielgruppe erreichen, den Ruf der Marke verwalten, sich auf den internationalen Ausbau vorbereiten oder einfach die Ver\u00e4nderungen der Branche im Auge behalten m\u00f6chten, Social-Listening ist der Schl\u00fcssel.<\/span><\/span><\/p><\/div><style>.ld_spacer_69f3a14570d7e{height:35px;}@media (min-width: 992px) { .ld_spacer_69f3a14570d7e{height:50px};}<\/style>\n<div class=\"ld-empty-space ld_spacer_69f3a14570d7e\"><span class=\"liquid_empty_space_inner\"><\/span><\/div>[\/vc_column][vc_column][vc_row_inner gap=&#8220;30&#8243; css=&#8220;.vc_custom_1597841982699{padding-bottom: 40px !important;}&#8220;][vc_column_inner width=&#8220;1\/2&#8243; css=&#8220;.vc_custom_1590762023466{border-left-width: 2px !important;padding-left: 10% !important;border-left-color: rgba(255,255,255,0.3) !important;border-left-style: solid !important;}&#8220;]<style>.ld_fancy_heading_69f3a14570e96 p{font-size:17px;line-height:1.5em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f3a14570e96 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a14570e96\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-lines .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"lines\"}'><span class=\"ld-fh-txt\"> <span style=\"font-weight: 400\">Beim Browsing der Sozialen Medien sind Verbraucher <\/span><\/p>\n<p><span style=\"font-weight: 400\">st\u00e4ndig Inhalten von Marken und Werbung ausgesetzt.<\/span><\/p>\n<p><span style=\"font-weight: 400\"> Obwohl das ultimative Ziel darin besteht, ihre Aufmerksamkeit zu erregen und sie zu motivieren, ist es wichtig, sich daran zu erinnern, dass Verbraucher mit einem Klick ihr Feedback \u00f6ffentlich teilen k\u00f6nnen, ob zu Ihrem Vorteil oder Nachteil.<\/span><\/span><\/p><\/div>[\/vc_column_inner][vc_column_inner width=&#8220;1\/2&#8243; css=&#8220;.vc_custom_1590762184666{border-left-width: 2px !important;padding-left: 10% !important;border-left-color: rgba(255,255,255,0.3) !important;border-left-style: solid !important;}&#8220;]<style>.ld_fancy_heading_69f3a1457104a p{font-size:17px;line-height:1.5em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f3a1457104a .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a1457104a\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-lines .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"lines\"}'><span class=\"ld-fh-txt\"> <span style=\"font-weight: 400\">Mit der richtigen Ausf\u00fchrung k\u00f6nnen Nachrichten Zielgruppen<\/span><\/p>\n<p>motivieren und die Sichtweise auf die Marke positiv beeinflussen.<\/p>\n<p><span style=\"font-weight: 400\">Um zu verstehen, wie sie ihre Zielgruppe erfolgreich erreichen k\u00f6nnen, m\u00fcssen Marken mit den Interaktionen und Gespr\u00e4chen der Verbraucher im Internet abgestimmt bleiben und dabei besonders darauf achten, wie und wo sie sich unterhalten, mit wem sie sich austauschen und wem sie folgen.<\/span><\/span><\/p><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row enable_content_animation=&#8220;yes&#8220; ca_init_scale_x=&#8220;1&#8243; ca_init_scale_y=&#8220;1&#8243; ca_init_scale_z=&#8220;1&#8243; ca_init_opacity=&#8220;0&#8243; ca_an_scale_x=&#8220;1&#8243; ca_an_scale_y=&#8220;1&#8243; ca_an_scale_z=&#8220;1&#8243; ca_an_opacity=&#8220;1&#8243; css=&#8220;.vc_custom_1590763534215{margin-top: -40px !important;padding-bottom: 60px !important;}&#8220; ca_duration=&#8220;1200&#8243; ca_init_translate_y=&#8220;50&#8243; ca_init_rotate_x=&#8220;-85&#8243; ca_init_translate_z=&#8220;-151&#8243;][vc_column css=&#8220;.vc_custom_1597844792351{padding-top: 60px !important;padding-right: 5% !important;padding-bottom: 50px !important;padding-left: 5% !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border-radius: 5px !important;}&#8220; gradient_bg_color=&#8220;-webkit-linear-gradient(65deg, rgb(0, 163, 178) 0%, rgb(39, 104, 158) 100%)&#8220;][vc_row_inner content_placement=&#8220;middle&#8220;][vc_column_inner width=&#8220;5\/6&#8243; align=&#8220;text-center&#8220; offset=&#8220;vc_col-md-6 vc_col-sm-offset-1&#8243; responsive_align=&#8220;text-md-left&#8220;]<style>.ld_fancy_heading_69f3a145711d9 p{font-size:21px;line-height:1.666em;letter-spacing:-0.025em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f3a145711d9 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f3a145711d9\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> <span style=\"font-weight: 400\">Durch unsere anspruchsvollen, eigens entwickelten Social-Listening-Methoden sind wir Experten darin, Erkenntnisse zu gewinnen, die Marken in Mode &amp; Sch\u00f6nheit ben\u00f6tigen, um einen Schritt voraus zu sein. Melden Sie sich bei uns!<\/span><\/span><\/p><\/div>[\/vc_column_inner][vc_column_inner align=&#8220;text-center&#8220; offset=&#8220;vc_col-md-offset-1 vc_col-md-4&#8243; responsive_css=&#8220;padding_top_medium:5px&#8220; css=&#8220;.vc_custom_1601029777301{padding-top: 20px !important;}&#8220;]<style>.ld_button_69f3a14571374.btn-icon-solid .btn-icon{background:rgb(255, 255, 255);}.ld_button_69f3a14571374.btn-icon-circle.btn-icon-ripple .btn-icon:before{border-color:rgb(255, 255, 255);}.ld_button_69f3a14571374.btn-icon-solid:hover .btn-icon{background:rgb(255, 255, 255);}.ld_button_69f3a14571374{color:rgb(255, 255, 255);border-color:rgb(255, 255, 255);font-size:16px !important;box-shadow:0px 0px 30px 5px rgba(11,10,63,0.06);}.ld_button_69f3a14571374:hover{background-color:rgb(255, 255, 255);border-color:rgb(255, 255, 255);color:#0b1c47;}.ld_button_69f3a14571374 .btn-gradient-bg-hover{background:-webkit-linear-gradient(to right, rgb(255, 255, 255) 0%, rgb(255, 255, 255) 100%);background:linear-gradient(to right, rgb(255, 255, 255) 0%, rgb(255, 255, 255) 100%);}.ld_button_69f3a14571374:hover .btn-gradient-border defs stop:first-child{stop-color:rgb(255, 255, 255);}.ld_button_69f3a14571374:hover .btn-gradient-border defs stop:last-child{stop-color:rgb(255, 255, 255);}<\/style><a href=\"\/contact-us-for-global-insights\/\" class=\"btn btn-default circle btn-bordered border-thin ld_button_69f3a14571374\">\n\t<span>\n\t\t\n\t\t\t\t\t<span class=\"btn-txt\">Melden Sie sich bei uns!<\/span>\n\t\t\t\n\t\t\t\t<\/span>\n<\/a>\n[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8220;.vc_custom_1598006643792{margin-top: 40px !important;border-top-width: 1px !important;padding-top: 80px !important;padding-bottom: 80px !important;border-top-color: #eff4fc !important;border-top-style: solid !important;}&#8220;][vc_column width=&#8220;1\/2&#8243;]<style>.ld_fancy_heading_69f3a1457170f h2{font-size:28px;background:rgb(243, 245, 248);}.ld_fancy_heading_69f3a1457170f h2 {padding-top:6% !important; padding-right:7% !important; padding-bottom:6% !important; padding-left:7% !important;  } .ld_fancy_heading_69f3a1457170f h2 {margin-bottom:0.75em !important;  } .ld_fancy_heading_69f3a1457170f .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f3a1457170f h2 {padding-top:6% !important; padding-right:7% !important; padding-bottom:6% !important; padding-left:7% !important;  } .ld_fancy_heading_69f3a1457170f h2 {margin-bottom:0.75em !important;  } <\/style><div class=\"ld-fancy-heading ld-fh-has-fill ld_fancy_heading_69f3a1457170f\">\n\t<h2 class=\"semi-round lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> You may also be interested in&#8230;<\/span><\/h2><\/div>[\/vc_column][vc_column width=&#8220;1\/2&#8243;]<style>.ld_content_box_69f3a14571b2c{min-height:400px;}<\/style><div id=\"ld_content_box_69f3a14571b2c\" class=\"fancy-box fancy-box-case-study scheme-light fancy-box-custom-height ld_content_box_69f3a14571b2c\" data-hover3d=\"true\">\n\n\t<div class=\"fancy-box-contents border-radius-5\" data-stacking-factor=\"0.5\">\n\n\t\t<div class=\"cb-img-container border-radius-5\">\n\n\t\t\t<figure class=\"fancy-box-image border-radius-5\" style=\"background-image: url(https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1568.jpg);\">\n\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1568.jpg\" class=\"invisible\" alt=\"\" srcset=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1568.jpg 1920w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1568-300x200.jpg 300w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1568-1024x683.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/figure>\n\n\t\t<\/div><!-- \/.cb-img-container -->\n\t\t<div class=\"fancy-box-header\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t<h3>Customer Journey Mapping<\/h3>\n\t\t<\/div><!-- \/.fancy-box-header -->\n\n\t<\/div><!-- \/.fancy-box-contents -->\n\n\t<a href=\"\/customer-journey-mapping\/\" class=\"liquid-overlay-link\"><\/a>\n<\/div><!-- \/.fancy-box fancy-box-classes -->[\/vc_column][\/vc_row][vc_row disable_element=&#8220;yes&#8220; css=&#8220;.vc_custom_1600771591184{margin-top: 40px !important;border-top-width: 1px !important;padding-top: 80px !important;padding-bottom: 80px !important;border-top-color: #eff4fc !important;border-top-style: solid !important;}&#8220;][vc_column width=&#8220;1\/3&#8243;]<style>.ld_fancy_heading_69f3a145723ce h2{font-size:28px;background:rgb(243, 245, 248);}.ld_fancy_heading_69f3a145723ce h2 {padding-top:6% !important; padding-right:7% !important; padding-bottom:6% !important; padding-left:7% !important;  } .ld_fancy_heading_69f3a145723ce h2 {margin-bottom:0.75em !important;  } .ld_fancy_heading_69f3a145723ce .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f3a145723ce h2 {padding-top:6% !important; padding-right:7% !important; padding-bottom:6% !important; padding-left:7% !important;  } .ld_fancy_heading_69f3a145723ce h2 {margin-bottom:0.75em !important;  } <\/style><div class=\"ld-fancy-heading ld-fh-has-fill ld_fancy_heading_69f3a145723ce\">\n\t<h2 class=\"semi-round lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> You may also be interested in&#8230;<\/span><\/h2><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<style>.ld_content_box_69f3a145727c7{min-height:400px;}<\/style><div id=\"ld_content_box_69f3a145727c7\" class=\"fancy-box fancy-box-case-study scheme-light fancy-box-custom-height ld_content_box_69f3a145727c7\" data-hover3d=\"true\">\n\n\t<div class=\"fancy-box-contents border-radius-5\" data-stacking-factor=\"0.5\">\n\n\t\t<div class=\"cb-img-container border-radius-5\">\n\n\t\t\t<figure class=\"fancy-box-image border-radius-5\" style=\"background-image: url(https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1507.jpg);\">\n\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1507.jpg\" class=\"invisible\" alt=\"\" srcset=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1507.jpg 1920w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1507-300x200.jpg 300w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1507-1024x683.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/figure>\n\n\t\t<\/div><!-- \/.cb-img-container -->\n\t\t<div class=\"fancy-box-header\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t<h3>Competitor Analysis<\/h3>\n\t\t<\/div><!-- \/.fancy-box-header -->\n\n\t<\/div><!-- \/.fancy-box-contents -->\n\n\t<a href=\"\/competitor-analysis\/\" class=\"liquid-overlay-link\"><\/a>\n<\/div><!-- \/.fancy-box fancy-box-classes -->[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<style>.ld_content_box_69f3a14572d12{min-height:400px;}<\/style><div id=\"ld_content_box_69f3a14572d12\" class=\"fancy-box fancy-box-case-study scheme-light fancy-box-custom-height ld_content_box_69f3a14572d12\" data-hover3d=\"true\">\n\n\t<div class=\"fancy-box-contents border-radius-5\" data-stacking-factor=\"0.5\">\n\n\t\t<div class=\"cb-img-container border-radius-5\">\n\n\t\t\t<figure class=\"fancy-box-image border-radius-5\" style=\"background-image: url(https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1201.jpg);\">\n\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1201.jpg\" class=\"invisible\" alt=\"\" srcset=\"https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1201.jpg 1920w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1201-300x200.jpg 300w, https:\/\/convosphere.com\/wp-content\/uploads\/2020\/08\/191210_Bethebusinesss_London_1201-1024x683.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/figure>\n\n\t\t<\/div><!-- \/.cb-img-container -->\n\t\t<div class=\"fancy-box-header\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t<h3>Customer Journey Mapping<\/h3>\n\t\t<\/div><!-- \/.fancy-box-header -->\n\n\t<\/div><!-- \/.fancy-box-contents -->\n\n\t<a href=\"\/customer-journey-mapping\/\" class=\"liquid-overlay-link\"><\/a>\n<\/div><!-- \/.fancy-box fancy-box-classes -->[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row enable_gradient=&#8220;yes&#8220; 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